Pre-K Now
Engaging the Media

The 24-hour news cycle is tilting the public relations balance away from large organizations and toward activists like you who can now mobilize instantly and communicate with the news media about pre-k.

Effective methods for engaging print and online media include letters to the editor, opinion/editorial (op/ed) pieces, and press releases. Here are examples of outreach that worked.

Set the record straight when an article on pre-k misses the mark.

Powerful pre-k facts delivered by a respected voice can sway many readers.

Let the media know why they need to tell your pre-k story.

Get your message on the air by packaging it for easy radio play.

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Votes Count FY11
Redefining ESEA
Looking for resources on pre-k and the Elementary and Secondary Education Act (ESEA)? See our web page and PowerPoint presentation on the topic here.
Explore the Pre-K Evidence
Our collection of original reports and links to other studies will give you a deeper view into pre-k policy.
The Case for Pre-K in Education Reform
Fifty years of evidence shows that high-quality, voluntary pre-k is among the best strategies for education reform. Our brief highlights findings from the latest state pre-k program evaluations that continue to document gains in key measures of student learning, including early literacy, math and vocabulary; reduced need for special and remedial education; and lower incidences of grade retention.
Tips & Tasks for State Advisory Councils
While reauthorizing Head Start in 2007, Congress added a new provision requiring every state to create or designate a State Advisory Council to better coordinate early education and care services. Pre-K Now has two new resources designed to help policymakers and advocates navigate the process of setting up Councils and seize the opportunities offered by them.
Meeting the Challenge of Rural Pre-K
Families everywhere struggle to find high-quality pre-k programs for their children, but the problem is even more acute in rural areas. Pre-K Now has come out with recommendations for federal policymakers to help states meet the unique challenges of rural pre-k.
Providing voluntary, high-quality pre-k to all children is as much about economic development as it is a tool to improve educational outcomes.